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How to Write Better Emails (infograph)

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BEST OF FEATURE: 'Trip Advisor' FROM ORACLE RESPONSYS 5TH ANNUAL LOOK BOOK

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Unleash the Full Power of the Email Auto-Reply

Who said an auto-reply had to be dull and boring? Here's some excellent tips on how to jazz up your email auto's to make you stand out from the crowd. The best bit (if you get it right) is your email auto-responder is a free advert to express the flavour of your brand… so you're kind of working on marketing your company when you're not working! Read More...

The Top 10 Ways to Re-Engage Dead Email Subscribers

Some awesome, simple and practical tips on how to re-engage your inactive subscribers. It really doesn't have to be hard at all. Mostly it's a matter of finding some time to do it. With a potential immediate increase in subscribers (or rather, reengaged readers) it's a far easier and cost effective way to boost your active subscriber numbers. 10 top tip coming your way... Read More...

Best of feature: 'Rent The Runway' from Oracle Responsys 5th Annual Look Book

Oracle Responsys 5th Annual Look Book has been published and there's some cracker mobile and email campaigns in it to rave about. We thought we'd highlight 6 of the best over the next 6 weeks. To check out the whole book click here
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