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2016 – Is this the Year of Hyper Personalisation?
17 Feb 2016
2016 – Is this the Year of Hyper Personalisation? Read More...
9 Reasons Why Personalised Marketing Still Isn't Accurate
04 Feb 2016
It’s often our mistakes that are the catalyst for change and innovation. They highlight where we can improve and they motivate us to look for options that better serve us. The same goes for our marketing practices. Here’s an article that looks at why many marketers aren’t yet getting the most out of their personalised marketing efforts… with some compelling reasons for why they may wish to change. Read More...Top 5 Email Marketing Tips for the Holiday Season
10 Dec 2015
Need a checklist for the festive flavoured email campaigns you're sending this season? Here's a good article with some solid points. Our key take out - utilise mobile - it's not only the way forward it's the way now! On average we open at least half our emails on mobile so it's likely a lot of those emails will be checked amidst a shopping excursion at this time of year. Read More...
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