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Top 100 email marketing campaigns according to Campaign Monitor

Campaign Monitor have selected its top 100 email marketing campaigns... from a batch of 3 million we might add. Yep, they've done their research so you can be sure you're looking at the best of the best from last year. 

What's more Campaign Monitor have broken the Best Ofs into categories to cater for your various interests. For a good gander click on the below headings to view the relevant list.



The top 100 email marketing campaigns for 2014 according to Campaign Monitor


Top Performers 

Enter, the email marketing masters. With lists larger than 100,000 email subscribers and email campaigns that get more than 5% click-through rates (CTRs) or open rates exceeding 50%, our Top Performers are great examples of effective email strategy in action.

Design Leaders

If your email marketing aspires to surprise and delight, you'll find plenty of inspiration amongst our Design Leaders. This year's collection features 40 of our favorite email newsletters from our customers, featuring elegant layouts, eye-catching photography and novel techniques.

Optimisation Experts

For email marketers, there's few things more satisfying than a truly conclusive A/B test. We've selected tried-and-A/B tested customer campaigns, in which the winning version received at least a 10% lift in opens or clicks, thus demonstrating the impact that different subject lines or creative can have on engagement.

Nonconformists

Do your email campaigns follow tried-and-tested formulas, or do they break new ground? This collection of campaigns have achieved great results, despite featuring unusual, or no call-to-actions, filling the area above-the-fold with large images, or applying a real dose of creativity to their copywriting.

All-Stars 

In the words of 80's icon Adam Ant, 'style is consistency'. If this is to be believed, the 5 design-oriented Campaign Monitor customers in this section have style cornered, each reliably sending great email campaigns, month-after-month.

Source: Campaign Monitor 


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